Skip to content

ASHA Funding Fall 2019 Business-Consulting Program for Saddlebred Businesses and Lesson Barns- Apply Today!

The American Saddlebred Horse Association (ASHA) is thrilled to announce our partnership with equine industry leading business consultant Elisabeth McMillan of “Equestrian, the Horse Business Site”. Through the generosity of a private donor, the ASHA will be funding four grants for a six-month business development and support program for Saddlebred businesses. This is an exciting business building and education opportunity to all interested Saddlebred barn business owners across the United States. ASHA is investing in our membership to help strengthen the promotion and representation of the American Saddlebred breed in more regions and markets.

Equestrian is the #1 horse business resource in the world with over 17,000  newsletter subscribers and members from 138 countries.  McMillan has over 35 years of experience in the horse world and is supported by an excellent team of equine business experts. She has consulted with hundreds of new and longtime equine business owners to make their operations successful and sustainable.

For this program, McMillan will work closely with the chosen Saddlebred business owners on topics such as business model innovation, construction of profit and loss statements, online marketing channels i.e. social media and website, client recruitment, client retention, public relations and much much more! In addition, grant recipients will also have a yearlong subscription to Equestrian Professional to continue benefiting from additional resources after the six months of personal sessions has ended. ASHA is seeking to benefit motivated and dedicated business owners who are excited to avail themselves of a fantastic opportunity to work with the horse industry’s leading horse business experts.

The applications form is available HERE. Applications will be accepted until end of business day on Thursday, September 26.  All applicants must complete in full and submit the application form to be considered. Our selected businesses will be notified by Monday, September 30 and can look forward to getting started by the first week of October. Each program will be evaluated at the end of the six–month period and a summary of key findings will be shared to benefit the membership at large.

If you have additional questions or request more information on this exciting opportunity, please contact David Mount at the ASHA (859) 259-3888 or Owen Weaver at (336) 408-9644.

More Stories

  • Latest Issue 6 24 24 Midwest

    Read More
  • Charity Fair Champs

    Read More
  • WCHS Qualification Clarification

    In the best of interest of our members and the industry, ASHBA previously agreed to... Read More
  • Summer Garden Party at the American Saddlebred Museum

    A few tickets remain to the American Saddlebred Museum’s fundraiser on Sunday, July 7 at 1:00 p.m.  The Summer Garden Party is a celebration of the Museum’s new Heritage Garden. Read More
  • Latest Issue 6 17 24

    Read More
  • Nominations for UPHA Hall of Fame and Lifetime Awards Now Being Accepted

    The United Professional Horsemen's Association is currently seeking nominations for several prestigious awards, including the UPHA Tom Moore Hall of Fame, Helen K. Crabtree Instructor Hall of Fame, Larry Bacon Lifetime Achievement Award, and Alvin C. Ruxer Lifetime Commitment Award... Read More
  • Latest Issue 6 10 24

    Read More
  • New Championship Horse Show Announced for 2025

    The American Saddlebred Horse and Breeders Association (ASHBA) announced today the creation of a New Horse Show Exploratory Committee, led by co-chairs Smith Lilly and Joe O’Brien, whose purpose is to create an exciting new championship horse show in 2025 for the show horse industry, owned by the industry. The new horse show will be organized under a separate 501(c)(3) nonprofit organization. Read More
  • FoalsNFocus

    There must be something in the air as the foal photos have been flying high. We had a nice mix of artistry in this week’s submissions, including our first dual foal shot of the year. In the Champion category was an Avis shot of a filly feeling good about herself.Owned by Misdee Wrigley Miller, she is by Honorable Kiss NKF out of the great, multi-titled world’s champion of champions, CH HS Baby Steps. Read More
  • The Stephens College $20,000 Scholarship

    The Stephens College $20,000 Scholarship, sponsored by Sally Jackson, will provide $20,000 to a high school junior or senior that competed and qualified for the 2024 UPHA Senior Challenge Cup National Championship, the UPHA Senior Pleasure Challenge Cup National Championship, the UPHA Senior Arabian Challenge Cup National Championship, the UPHA National Show Horse Challenge Cup National Championship or the UPHA Senior Morgan Challenge Cup National Championship. Read More